50 product creation tactics Part 1

Without good products that deliver what they promise, there is not a
ghost of a chance of making money for the long term. This means you
must create products that will attract an audience and keep them.
Here are some ideas to help you along the way:

1. Keep a notebook and pen around all the time. Inspiration can come
from anything at any time. Once it is gone, there is no promise it
will ever occur to you a second time.
2. Don’t edit your ideas for products. What seems crazy today may
make a lot of sense tomorrow.
3. Begin your search for ideas with your hobbies. There is a good
chance you could come up with at least ten good ideas for each
hobby.
4. Consider your past employment. What did you do and what aspects
of your experience could make good copy for an informational
product?
5. Look around your neighborhood. All sorts of ideas on landscaping,
housing, fashion, and even mundane things like lawn ornaments
may bubble to the top.
6. Consider your family’s hobbies and interests. There may be
something there that could be used to develop a great product.
7. Read a newspaper. Current events could trigger an idea that is both
timely and likely to attract attention.
8. Visit the library. Perusing through the shelves might yield
something that would make a great product offering.
9. Find a niche. Look for something that is a little unique and will meet
the needs of a consumer sector that is being overlooked.
10. Watch television. Those infomercials might give you some ideas.
11. Listen to the radio. Listener comments on the call-ins, as well as
the audio advertising, might yield some great ideas for
informational products.
12. Ask some questions. If you have an idea of what type of product
people would like to see, you may find a way to turn that want into
a reality.
13. Do your research. Begin by looking at other informational
products currently online and what they are all about.
14. Browse the Internet. Find out what people are searching for
most often and develop some product ideas that would meet their
needs.
15. Do some keyword searches. This will help you when the time
comes to develop your web copy to advertise your product, as well
as help shape the product itself.
16. Find a product that sells well and figure out how to make a new
one that does the same thing, only better.
17. Consider combining two good product ideas in order to create
one great one.
18. Make sure each product on your list of potentials identifies a
problem.
19. Also make sure each product idea on your list solves a problem.
20. Ask yourself if the problem and the solution are within your
ability to manage successfully.
21. Take your now full notebook and extract five ideas that you are
excited about.
22. Research those five ideas in more detail, especially in terms of
salability.
23. Ask yourself the five basic questions related to all informational
products: what, who, why, when, and how.
24. What is the product all about?
25. Who is likely to buy it?

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